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Email marketing for Bend businesses

Social reach comes and goes. The list of people who asked to hear from you is yours. How to build it from your counter, what to send through a Bend year, and who can run it.

What is my list worth?
InboxExamples
Your bakeryFresh box Friday: pre-order by Thursday7:02
Your ski shopBachelor opening weekend: tune-up slots openTue
Your taproomPatio's open. Here's this week's lineupMon
Your HVAC co.Smoke season: book a filter swapAug
A box of glazed, maple and old-fashioned donuts from a Bend bakery
Photo: All Things Bend

Run the numbers

What is your email list worth a month?

Estimated revenue a month$0
Opens a month0
Clicks a month0
Sales or bookings0

Starting numbers are middle-of-the-road guesses for a local business list. Use your own from your email platform's reports. Bend Chamber reported 42% to 49% opens on its member emails in its 2025 media kit.

Grow the list

Ten ways Bend businesses collect emails

  1. QR code at the register with a real reason: “first look at the winter menu.”
  2. Wi-Fi sign-in page at a café, taproom or waiting room.
  3. Booking and receipts: tick the “send me updates” box by default only if your platform allows it, and say so.
  4. Festival and market booths: a raffle sheet or tablet at Bend Summer Festival or a farmers market.
  5. Seasonal waitlists: ski tunes, patio opening, holiday pre-orders, CSA shares, camp signups.
  6. A pop-up on your website that shows after 20 seconds, not before the page loads.
  7. A printed card in every shipped order or take-out bag.
  8. Classes and workshops: everyone who signs up gets the newsletter (tell them).
  9. A shared giveaway with a neighboring business; both lists grow.
  10. Your Instagram bio link pointing to a one-field signup page.

What to send

A Bend year in subject lines

Winter

“We're open on powder days.” Snow-day hours, holiday gift cards, January slow-season deals for locals.

Spring

“Patio season starts Friday.” Spring cleanups, summer camp and class signups, Memorial Day plans.

Summer

“Beat the line.” Early hours, river-day bundles, what to do on a smoky day, visitor tips.

Fall

“Locals' season.” Fall menus, furnace and chimney reminders, Thanksgiving pre-orders, Small Business Saturday.

Set these up once, then they run on their own

  • Welcome: who you are, what you are known for, one offer.
  • Thank you / review ask: a day after a visit or job, with your Google review link.
  • Reminder: service due dates (filters, tune-ups, cleanings, grooming).
  • Win-back: to people who have not visited in six months.

Tools

Which email platform fits

If you…Start withWhy
Sell online with ShopifyKlaviyoReads orders and browsing, so abandoned-cart and win-back emails are easy
Run a restaurant or shop on Square or ToastYour POS's email toolYour customer list is already there; no syncing
Send a simple monthly newsletterMailchimp, Flodesk or Constant ContactEasy templates; most have a free or low-cost tier for small lists
Book appointments (salons, clinics, studios)Your booking software's reminders + a newsletter toolReminders cut no-shows; the newsletter fills empty slots

Verified in Bend

Bend teams that run email marketing

Graphic Heart Design StudioEmail that runs without you

Product and wellness brands that want automated email designed to match the brand and the website.

  • Websites, email marketing and brand design from one person
  • 15 years and about 300 projects
  • Shopify stores, so email can hook into orders
Website ↗
Inspired MelissaEmail marketing management + newsletter design

Small businesses that want someone to write, design and send the newsletter every month.

  • Newsletter design and email marketing management
  • Time in 10-hour blocks: $1,500, never expires
  • Building marketing for small businesses since 2002
Website ↗541-508-5856
Manski MediaEmail marketing, alongside ads and SEO

Local service businesses that want email tied into the rest of their lead generation.

  • Email marketing service page
  • Also digital, streaming TV and radio ads
  • Free consultation
Website ↗541-257-8833
Just By DesignEmail marketing for service businesses

Professional and trade businesses that want email as part of a brand and SEO program.

  • Email marketing listed as a core service
  • In Bend since 2001
Website ↗541-526-3406
DASH Content CollectiveEmail that matches your social

Brands whose email should reuse the content already being made for social.

  • Content writing, graphic design and email marketing
  • Content repurposing across channels
  • Healthcare, hospitality, food and beverage, beauty
Website ↗541-508-2151
Coulee CreativeEmail campaigns for Shopify stores

E-commerce brands already on Shopify that need flows (welcome, abandoned cart, win-back).

  • Marketing team handles email campaigns, SEO and PPC
  • Shopify specialists
  • Projects mostly $5,000 to $30,000
Website ↗

Stay out of trouble

The rules, in plain English

Every email: an unsubscribe link that works, your business's physical mailing address, and a subject line that matches what is inside. That is the federal CAN-SPAM Act.

Only email people who said yes. Business cards from a networking event are not permission. Most platforms will suspend accounts that upload purchased or scraped lists.

Texts are stricter than email. You need written consent before marketing texts, and every text needs a way to opt out (“Reply STOP”).

FAQ

Questions Bend owners ask

Who does email marketing in Bend?
Graphic Heart Design Studio, Inspired Melissa, Manski Media, Just By Design, DASH Content Collective and Coulee Creative all list email marketing on their own websites. Inspired Melissa posts her price: $1,500 for a 10-hour block.
What is the best email platform for a small Bend business?
If you sell on Shopify, Klaviyo is the usual pick. Restaurants and shops on Square or Toast can start with the email tools built into their POS. For a simple monthly newsletter, Mailchimp, Flodesk or Constant Contact all work. Pick the one your website or POS already connects to.
How can I advertise in Bend newsletters?
The Source Weekly sells space across its newsletters (43,000+ subscribers as of November 2024). The Bend Chamber sells ENews ads and stand-alone eblasts to members (2025 rates were $87.50 to $175 per ENews ad and $350 to $550 per eblast). All Things Bend sells featured spots on its guides; see our media kit.
Is it legal to add customers to my email list?
Under the federal CAN-SPAM Act you need an unsubscribe link in every email, honest subject lines and your physical mailing address. Best practice, and the rule on most platforms, is to email only people who opted in. Text messages are stricter: you need written consent before sending marketing texts.
How often should I email my list?
Once or twice a month is plenty for most local businesses, plus timely sends for openings, events and seasonal changes. Send when you have something real to say: a new menu, a powder-day deal, opening day on the patio.
How do I grow an email list fast in Bend?
Ask at the register with a QR code and a reason to join (first look at a new menu, early event tickets, a seasonal reminder). Collect emails at markets and festivals with a giveaway, add a signup to your Wi-Fi page, and put a short form on every page of your website.
How we checked

Agency services come from each company's own website, read in October 2026. Newsletter audience and rates come from The Source's media kit page (figures as of November 2024) and the Bend Chamber's 2025 media kit, the latest one posted; ask both for current pricing.

Updated October 21, 2026. Nobody paid to be listed here. Prices change, so confirm with the business before you sign anything. Suggest a fix or a business we missed.

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